Ariana Grande Unveils Her New Reebok Campaign

The pop diva is the latest star to ink a stylish and sporty endorsement deal.


Ariana Grande may not be a professional athlete, but she certainly knows all about incorporating sporty elements into her most glamorous of outfits. Which is why it is so cool that the singer just revealed her stylish collaboration with fitness fashion brand Reebok.

The label’s latest athletic designs are a little bit retro, and a touch futuristic-inspired — which is actually a perfect way to describe Ari’s own style. Plus, this new campaign is all about young people embracing their authentic selves, and Ariana shared that she’s 100% behind that message.

“Like Reebok, I fiercely stand for those who express themselves, celebrate their individuality and push boundaries. I’m an advocate for people accepting themselves for who they are,” Ariana said in a press statement. “Reebok’s message of enabling and encouraging self-belief and self-betterment is something I fundamentally live by. I’m honored to partner with a brand whose mission is to inspire people to be the best possible version of themselves.”

Ariana just celebrated the official international launch of Reebok’s latest apparel and shoes in Hong Kong, and shared precious photos of her enjoying the debut with friends (decked out in her merch, of course!)

Please sign us up to be among the first to shop this cool line!

Click through the gallery to see more campaign images Ariana has shared from her latest fashion collaboration, and leave us your reactions below to let us know how you’re feeling about this new partnership.


Written by Kristine Hope Kowalski

Kristine is a writer and celebrity entertainment news journalist with a specific obsession with Nickelodeon + Disney Channel shows, boy bands, K-Pop, Broadway, and international series dramas. If she's not writing or tucked away in a good book, she is most likely traveling the world and spamming her friends' Instagram feeds with photos from her adventures. Kristine has a BA in Comparative Literature from Rutgers University (2011), and an MA in Interdisciplinary Humanities and Social Thought from NYU (2013). She is currently pursuing her second Master's in Journalism at Harvard.