Directed by Declan Whitebloom (Taylor Swift, One Direction), the video follows the band as they prepare to head out on a camping adventure with a group of friends.
“The song is very simple but at the same time it has a lot of meaning behind it, just about love.” lead singer Sydney Sierota told ETonline. She elaborated, “It’s about your friends and your significant other and all those that you interact with daily. That’s why this song I think deserves such a simple and beautiful video.”
“Bright” is the follow-up to last year’s certified platinum hit “Cool Kids,” which first launched the LA-based siblings into the spotlight. The new single just officially impacted at radio last week, and immediately was the #1 most added at both Top 40 and Hot AC, marking the beginning of what is sure to be a huge 2015 for Echosmith. The band just launched their first full-scale headline tour across the country, with multiple dates already sold out, and upcoming stops including Atlanta, New York, and Philadelphia. Tickets are available now at Echosmith.com.
Watch the music video for “Bright” below.
Echosmith – “Bright” – Music Video