Halsey Unveils Her Album Artwork for Fans in the Best Way Possible

LOS ANGELES, CA - FEBRUARY 09: Singer Halsey performs onstage at the Delta Air Lines official Grammy event featuring private performance and interactive evening with Halsey at Beauty & Essex, adjacent to the new Dream Hollywood to celebrate the 59th Annual GRAMMY Awards on February 9, 2017 in Los Angeles, California. (Photo by Joe Scarnici/Getty Images for Delta Air Lines)

In anticipation for her sophomore album release, singer/songwriter Halsey sent fans on a worldwide hunt today (March 31) to reveal the album artwork for hopeless foundation kingdom. 

Fans who went to findmeinthekingdom.com were shown only a city and a time. Once that time was reached, a GPS coordinate for nine different cities around the world was revealed and fans hunted for nine hidden mini gold gun shaped flashdrives. Each flashdrive came with instructions to follow and once completed, one tile from the album artwork was revealed.

Each of the nine tiles was eventually found as, bit by bit, fans pieced together the full album artwork along with a secondary image displaying 4/4/17 3PM PST…

Capitol Records

Sound complicated? It took fans 30 minutes or less in Chicago, Houston, Los Angeles, Melbourne, Mexico City, Milan, New York, Paris, and Toronto. NBD…

hopeless foundation kingdom will be available worldwide on Friday, June 2nd.

Juliet Schroder

Written by Juliet Schroder

Juliet is the founder and executive producer/host of Celeb Secrets and Celeb Secrets Country. When not reporting on the latest news in pop culture and country music, she enjoys traveling, spending time with friends and family, and exploring the latest fashion trends.

Juliet holds a B.S. in marketing from St. John's University.